How to attract British rock climbers to Austria

Rock climbing represents a huge potential market for tourism in Austria. However, right now most rock climbing clubs and associations in the UK focus on climbing exhibitions to France or Sardinia. We can help you change this with customised international marketing and multilingual SEO.

Rock climbing in the UK

Rock climbing is growing in international markets. Every year there are approximately 5 million climbing wall users in the UK. And membership of the BMC (British Mountaineering Council) has more than doubled in the last 10 years.

Austria as a rock climbing destination

When you ask someone in the UK what they think about Austria, they will undoubtably talk about skiing, snow, lederhosen and The Sound of Music. The fact that Austria is a wonderful summer destination seems to have been overlooked. In order to attract British climbers, climbing destinations must first educate them about rock climbing in Austria.

Educate your target audience

There are many tools that can be used to educate your target audience, however first you must understand them, their culture and their attitudes.

At BarLinn Translations (Innsbruck, Austria), we can help you target a specific audience. We work with you to increase relevant traffic to your website through multilingual SEO, target rock climbers with international marketing campaigns and increase your presence on online sales channels.

Read more about our international marketing services or contact us at BarLinn Translations for more information.

German to English translation

If you already have an international marketing campaign in mind and simply want help translating your website, brochures, newsletters, etc into English, contact us at BarLinn Translations. We provide accurate translations and hard-hitting marketing texts customised for your product and target audience.

We look forward to hearing from you!